Listing Details:

  • Business Category:      Liquor Related Biz
  • Price:                              $225,000 
  • Gross Revenue:             $74,453
  • Location:                        Twin Cities 
  • Reason for Selling:        Retirement
  • NonCompete:                 500 miles for 5 years
  • Support & Training:       11-12 weeks

 

Business Description

This business operates as a boutique beverage distribution company offering a focused portfolio of proprietary products to established retail accounts. The operation is streamlined and owner-run, requiring no permanent employees, which keeps overhead low and operations flexible. Revenue is driven through direct relationships with retail partners, supported by in-store tastings, merchandising materials, and consistent account management. 

The business is well-suited for an owner-operator seeking a hands-on opportunity with repeat customers, predictable seasonality, and minimal infrastructure requirements. The alcohol industry provides long-term stability, as consumer demand remains consistent across economic cycles. 

 

Business History

The business was founded by an owner with a strong understanding of the beverage industry and built deliberately with a focus on quality, brand positioning, and direct retail relationships. Rather than scaling rapidly or relying on large distributors, the owner chose a self-managed model that emphasizes control, flexibility, and close customer engagement. 

Over time, the business developed proven systems for sourcing, logistics, compliance, and store-level execution. Operations have been refined to the point where the business can be run efficiently with established processes and existing vendor relationships, making it well-positioned for a smooth transition to a new owner. 

 

Growth Potential

There are several clear avenues for growth that have not been fully pursued under current ownership. These include expanding the number of retail accounts, increasing the frequency of in-store tastings, and introducing additional complementary products within the existing distribution framework. A buyer with additional sales resources or marketing focus could also increase brand awareness through more consistent digital outreach and promotional activity. 

Additionally, the operational foundation is already in place to support higher volume without significant increases in fixed costs. With greater emphasis on account development, merchandising, and strategic partnerships, a new owner could meaningfully increase revenues while maintaining the business’s lean operating model. 

 

Competitive Analysis

The business operates within a niche segment of the beverage market, distinguishing itself from large distributors through its focus on proprietary offerings and personalized service. Unlike national or regional players that prioritize volume, this business competes by offering unique products, hands-on account support, and consistent in-store engagement. 

Its size allows it to be agile and responsive to retailer needs, creating strong relationships and repeat sales. Rather than competing directly on price or scale, the business succeeds by complementing existing product selections and appealing to customers seeking variety beyond mass-market brands. This niche positioning reduces direct competitive pressure and supports long-term account retention. 

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